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Content Marketing | Email Marketing
Email marketing for schools: How to keep parents and students engaged

Email marketing for schools: How to keep parents and students engaged

Did you know that email marketing can be a powerful way for schools to engage with their audiences? In this article, we explore the different scenarios in which schools can use email marketing to their advantage.

Content Marketing | Email Marketing
Why storytelling is the future of email marketing

Why storytelling is the future of email marketing

We humans love stories. We have been telling stories since the dawn of time, passing down legends and myths from generation to generation. In this article, we explain why using storytelling in email marketing is a powerful tool to captivate your audience and make your brand stand out.

Content Marketing | Email Marketing
Email marketing for Gen Z: Strategies to connect with the next generation

Email marketing for Gen Z: Strategies to connect with the next generation

Are you looking to reach the elusive Gen Z audience with your email marketing efforts? In this article, we take you through tried-and-true tactics to help you to capture this generation.

Audiences | Content Marketing
How email marketing can pump up your gym business

How email marketing can pump up your gym business

With this article, it’s time to put down those dumbbells and grab your keyboard because we take a dive into the exciting world of email marketing for gyms!

Content Marketing
Game on: How to level up your campaigns with gamification

Game on: How to level up your campaigns with gamification

With inboxes flooded with countless emails every day, how do you stand out? One way to stand out is through gamification in email marketing. In this article, you'll learn about gamification in emails and how you can use it to make your campaigns shine.

Content Marketing | Email Marketing
Valentine’s Day email marketing ideas

Valentine’s Day email marketing ideas

Is your Valentine's Day email marketing campaign ready? If not, we have a list of useful email marketing campaign ideas that you can use for your campaign(s) this year.

Content Marketing | Copywriting
Are you catering for skim readers?

Are you catering for skim readers?

Did you know that, according to eye-tracking studies, few individuals read emails from beginning to end? The average person will spend 10 seconds reading an email. This article will guide you on how to cater to these individuals.

Content Marketing | Copywriting
UX writing vs. copywriting

UX writing vs. copywriting

Did you know that many people often confuse a UX writer with a copywriter? This article discusses the difference between these two types of writers and discusses how these two writing categories can benefit your business.

Content Marketing | Copywriting
Copywriting vs. content writing

Copywriting vs. content writing

We compare some of the distinctions between copywriting and content writing in this article. What part does each style have in developing a strong brand? Let’s find out.

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