Reach the right people-every time
It's time to start using your data to send smarter campaigns using our powerful, yet simple segmentation feature.
Reach the right people-every time
It's time to start using your data to send smarter campaigns using our powerful, yet simple segmentation feature.
Reach the right people-every time
It's time to start using your data to send smarter campaigns using our powerful, yet simple segmentation feature.
More targeted
emails = better results.
With segmentation you're able to send customised emails to distinct audiences to support your goals. Through segmentation you're also able to identify segments that may need specific content to engage with your brand.
More targeted
emails = better results.
More targeted
emails = better results.
With segmentation you're able to send customised emails to distinct audiences to support your goals. Through segmentation you're also able to identify segments that may need specific content to engage with your brand.
Create segments based on your business's unique needs.
At Mail Blaze we believe you should have the flexibility to create the segments you need. You can choose to use one, or multiple combinations of conditions to hyper-segment your audience.
Create segments based on your business's unique needs.
At Mail Blaze we believe you should have the flexibility to create the segments you need. You can choose to use one, or multiple combinations of conditions to hyper-segment your audience.
Create segments based on your business's unique needs.
At Mail Blaze we believe you should have the flexibility to create the segments you need. You can choose to use one, or multiple combinations of conditions to hyper-segment your audience.
Save time with smart segments.
We make it easy for you to review your unengaged subscribers with a dedicated Unengaged subscriber feature. This helps you manage your list and either create a set segment for re-engagement purposes or remove these subscribers to ensure enhanced performance.
Save time with smart segments.
Save time with smart segments.
We make it easy for you to review your unengaged subscribers with a dedicated Unengaged subscriber feature. This helps you manage your list and either create a set segment for re-engagement purposes or remove these subscribers to ensure enhanced performance.
Get to know your audience better.
By creating segments you're able to make more data-driven decisions as you can review the size of your audience within a certain segment. This gives you a clear view of the opportunity within a segment and enhances your email strategy further.
Get to know your audience better.
By creating segments you're able to make more data-driven decisions as you can review the size of your audience within a certain segment. This gives you a clear view of the opportunity within a segment and enhances your email strategy further.
Get to know your audience better.
By creating segments you're able to make more data-driven decisions as you can review the size of your audience within a certain segment. This gives you a clear view of the opportunity within a segment and enhances your email strategy further.
Get clarity on your audiences opted-in or not-opted in status.
Need to see how many people complete your full sign up journey? If your list needs to verify their address to opt-in (double opt-in) you will want to keep an eye on how many subscribers go from entering their email to verifying their email. With our consent filter, you can create a segment at list level to keep an eye on this. We only allow you to send emails to opted in audiences which means you’re protected.
Get clarity on your audiences opted-in or not-opted in status.
Get clarity on your audiences opted-in or not-opted in status.
Need to see how many people complete your full sign up journey? If your list needs to verify their address to opt-in (double opt-in) you will want to keep an eye on how many subscribers go from entering their email to verifying their email. With our consent filter, you can create a segment at list level to keep an eye on this. We only allow you to send emails to opted in audiences which means you’re protected.
Can I use the same segment for multiple campaigns?
Yes, you can use the same segment for multiple campaigns.
What happens if a subscriber’s data changes?
Segments are updated based on the latest subscriber data that the platform has. If the subscriber does not meet your segmentation criteria anymore, they will be removed from the segment.
Does segmentation affect my sending speed?
No, segmentation has no effect on your sending speed.
Why should I use segmentation?
Segmentation helps improve your email performance by ensuring messages are relevant to your audience. With this enhanced relevance of your messaging, the expectation is that segmentation will directly result in better performance across your campaigns.
What types of segments should I create?
The type of segments you create depend on your business needs as well as your current audience data. You should look at what your goals are and look at what information you have that can support that.
The main idea is that segments empower you to send more relevant messages to an audience that is more likely to be interested in what you have to share. Please reach out to support via chat or email [email protected] if you have any more questions about segmentation.
How do I know if my segments are working?
The way to see if your segments are working is to monitor your campaign metrics. When using segments you should see a lift in your open rates, click-through rates and even your unsubscribe rates. In essence you should be seeing a better ROI on your overall email activities.
Can I use the same segment for multiple campaigns?
Yes, you can use the same segment for multiple campaigns.
What happens if a subscriber’s data changes?
Segments are updated based on the latest subscriber data that the platform has. If the subscriber does not meet your segmentation criteria anymore, they will be removed from the segment.
Does segmentation affect my sending speed?
No, segmentation has no effect on your sending speed.
Why should I use segmentation?
Segmentation helps improve your email performance by ensuring messages are relevant to your audience. With this enhanced relevance of your messaging, the expectation is that segmentation will directly result in better performance across your campaigns.
What types of segments should I create?
The type of segments you create depend on your business needs as well as your current audience data. You should look at what your goals are and look at what information you have that can support that.
The main idea is that segments empower you to send more relevant messages to an audience that is more likely to be interested in what you have to share. Please reach out to support via chat or email [email protected] if you have any more questions about segmentation.
How do I know if my segments are working?
The way to see if your segments are working is to monitor your campaign metrics. When using segments you should see a lift in your open rates, click-through rates and even your unsubscribe rates. In essence you should be seeing a better ROI on your overall email activities.
Explore further about Segmentation here.
Explore further about Segmentation here.
Still haven't found what you are looking for?
Book a demo with us and see Mail Blaze in action, or reach out to our support team for expert assistance. We're here to help you every step of the way!
Still haven't found what you are looking for?
Still haven't found what you are looking for?
Book a demo with us and see Mail Blaze in action, or reach out to our support team for expert assistance. We're here to help you every step of the way!
Book a demo with us and see Mail Blaze in action, or reach out to our support team for expert assistance. We're here to help you every step of the way!
2025 © Mail Blaze. All rights reserved.