AI Email Builder

The AI email builder for emails that look great and get a response

The Mail Blaze AI email builder generates on-brand templates, edits any section when you ask, and helps you design for every screen, including dark mode. The AI does the heavy lifting. You make the calls.

No credit card required · All features included
· A real person with you from day one

AI built into every part

What is the Mail Blaze AI email builder?

The Mail Blaze AI email builder is an email designer with AI built into every part of it. Generate a full campaign from a short description, change any section by telling the AI what you want, and save your brand identity so every email starts on-brand.

It's built for marketing teams who want to spend less time on layouts and more time on what they're saying. Because the best-looking email is still worthless if it doesn't get a response.

AI Assistant

Edit any part of your email by chatting to AI

Hover over any structure or content block, click the AI button, and tell the AI Assistant what you want. "Shorten this headline." "Switch this to two columns." "Make this friendlier."

It updates that section, and every request is saved in the chat assistant pane so you can look back or undo at any time.

Small edits add up. The faster you can sharpen a subject line or a call to action, the more time you have to test what your audience responds to.

Chat

Try a request

Content Item

AI templates

AI email templates, ready in seconds

Describe your campaign, from a product showcase to a weekly digest, and the AI email builder generates a complete, on-brand template you can edit and send.

Try a few variations, keep the one that fits, and skip the blank page entirely.

More variations means more to test, and testing is how you learn what your audience actually opens, clicks and acts on.

Create your email with AI

1. Campaign context

Help AI create the right kind of content

Campaign objective
Key Message

2. Showcase template

Choose a brand showcase style to guide this design.

Recommended Selected

Recommended Selected

Recommended Selected

Brand identity

Your brand, built in from the first draft

Save your logo, colours and fonts once. Every new email and every AI-generated template starts on-brand, so your team isn't re-entering hex codes or hunting for the right logo file.

Recognition comes before engagement. When your emails look like you every time, your audience knows who's writing before they've read a word.

Brand

Brand identity summary

Fonts

Design Style

Tone of Voice

Choose your brand template style

Every screen

Design for every screen, including dark mode

Build for desktop and mobile, desktop only, or mobile only, and fine-tune each view separately.

Then flip the dark mode toggle to see how your email looks on a dark background, and fix anything that disappears before your audience sees it.

A reader who can't read your email won't act on it. Designing for the screens and settings your audience actually uses keeps every send readable.

Northwind

Winter range: 20% off this weekend only

Layers made for cold mornings and long walks.

Switch to the dark design to see what your audience sees.

Your logo disappears on a dark background.

Readable in the light and dark design.

More AI tools in the builder

AI image block

Create images for your email without leaving the builder.

Spam score checker

Check your email before you send and fix anything that could stop it reaching the inbox.

Your audience can't respond to an email they never see.

AI credits

How AI credits work: simple, flexible, no surprises

The AI Assistant and AI template generation run on AI credits. You choose how to buy them.

Monthly

A set amount of credits that refills automatically every month.

Pay as you go

Buy the credits you need and use them until they run out.

Your balance is always visible, under your profile and in the campaign preview pane, so you know exactly where you stand before you use them.

Done with you, not done for you

AI that speeds you up, people who back you up

The AI gets you to a strong draft faster. You know your audience, so the final call is always yours.

And when you want a second opinion, a real person is here seven days a week on call, chat and email, on every plan.

Better support leads to better campaigns, and better campaigns lead to better engagement.

Geraldine, Mail Blaze support consultant Pauline, Mail Blaze Head of Marketing and Operations

Here 7 days a week

A real person, on every plan

Call Chat Email

AI email builder FAQs

What is an AI email builder?

An AI email builder is an email designer that uses AI to help you create and edit emails. In Mail Blaze, it generates full templates from a short description, edits any section on request, and applies your brand identity automatically.

How does the Mail Blaze AI email builder work?

Go to Templates, add a new template and select AI Email Builder. Describe your campaign and the builder generates an on-brand template. To change anything, hover over a section, click the AI button and tell the AI Assistant what you want.

Will AI make my emails sound generic?

Only if you let it. The AI gives you a strong starting point, and you shape it so it sounds like you. Specific requests like "cut this to two sentences and lead with the discount" get far better results than "make it better".

Can I design emails for dark mode?

Yes. The dark mode toggle in the campaign editor pane shows how your email looks on a dark background, so you can fix anything that becomes hard to read.

Do AI features cost extra?

AI features use AI credits, bought monthly or pay as you go. Your balance is always visible, so there are no surprises.

Can I get help using the AI email builder?

Yes. Our team is here seven days a week on call, chat and email, on every plan.

Ready to build an audience that actually responds?

Mail Blaze gives your team the tools, the data and the people to turn email into your highest-engagement channel.

No credit card required · All features included
· Real support from day one · 14 days free