Audiences | Email Marketing
5 ways to use email marketing to build trust and credibility

5 ways to use email marketing to build trust and credibility

With access to infinite information, there’s no Love at first sight when it comes to business relationships either. Most customers want to build up trust and confidence in you before they buy from your business or make use of your services. Buying from people/businesses you like and trust is also...

Email Marketing
17 Email ideas for when you’re not sure what to send

17 Email ideas for when you’re not sure what to send

When you are consistent in your email marketing activities you may reach a point where you run out of steam, or you feel a bit creatively tapped in between all the other marketing activities you are managing. Don’t get discouraged. Below you’ll find some ideas for content you can create to help y...

Email Marketing | Email Design
Email Marketing for Artists

Email Marketing for Artists

If you’re an artist you’re probably wondering if email marketing is still relevant in the age of social media and you’ve probably been working on growing your social media following and getting your work out there. We’re going to show you why and how you can start email marketing.

Email Marketing | Best Practice
How to create an email marketing strategy

How to create an email marketing strategy

It’s said “if you fail to plan you plan to fail” and when it comes to email marketing this is true too. Creating an email marketing strategy is not complicated at all. We’ll guide you through the process to set up a simple email marketing strategy for your business.

Audiences | Segmentation
Personalisation techniques: Beyond a name

Personalisation techniques: Beyond a name

What does personalisation actually mean, is it enough to just add a subscriber's first name?

Content Marketing | Email Design
How to write your welcome email

How to write your welcome email

Staring at a blank page when trying to write your welcome email can be daunting. Don’t get despondent though, in this article we’ll offer you some handy tips to help you write the perfect welcome email to your subscribers.

Content Marketing | Mail Blaze
Email marketing vs social media marketing

Email marketing vs social media marketing

We often get asked whether it’s better to focus on email marketing or social media marketing. The answer however isn’t that straightforward. Let’s look at the facts to help you understand different parts to answering this question.

Email Marketing
Email Marketing for Beginners

Email Marketing for Beginners

So you’ve taken the plunge and decided email marketing is the right channel for you (good choice). We’re excited to help you uncover the power of email marketing for your business. If you’re unclear where to start, this article will help you take the next steps in terms of starting out with email...

Email Design
UX and Email Design: What you need to know

UX and Email Design: What you need to know

You may have heard the term UX being flung around when designing your website or app. However, User Experience Design is just as important when it comes to your email marketing campaigns.

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