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Email Marketing | Best Practice
Navigating email marketing strategies in an inflationary economy

Navigating email marketing strategies in an inflationary economy

This article explores the challenges and opportunities of conducting email marketing campaigns during times of rising prices and provides practical tips for maximising success.

Email Marketing
Time management guide for email marketing

Time management guide for email marketing

Effective time management is important for email marketers to handle the demanding tasks of managing email marketing. In this article, we show you how to effectively manage your time as an email marketer.

Email Marketing
How can AI help you with your email marketing?

How can AI help you with your email marketing?

Artificial Intelligence (AI) has been at the forefront of both excitement and apprehension. While some fear its impact on various aspects of life, at Mail Blaze, we've been harnessing AI's potential to revolutionise the way we live and work positively. Find out how!

Mail Blaze
Celebrating the phenomenal women of Mail Blaze!

Celebrating the phenomenal women of Mail Blaze!

This August, as South Africa celebrates Women’s Month, Mail Blaze takes the opportunity to honour the incredible women who play pivotal roles within the company.

Email Lists | Best Practice
Is your email list cold? Warm it up with these solutions!

Is your email list cold? Warm it up with these solutions!

Is your email list not a vibrant community where each subscriber eagerly awaits your messages and engages with your content like you'd like it to be? That sounds like a cold email list. In this article, we explore the common reasons why your email list might be cold and offer warm-up solutions.

Email Marketing | Email Lists
Email list quality vs. size of list: Striking the right balance

Email list quality vs. size of list: Striking the right balance

Did you know that the effectiveness of an email marketing campaign depends not only on the size of the list but also on the quality of the subscribers? In this article, we explore the importance of balancing email list quality and size to maximise the impact of your email marketing efforts.

Email Marketing | Best Practice
Connections that spark growth: Birthday emails

Connections that spark growth: Birthday emails

Nothing shouts "You're Special!" louder than a personalised birthday email. In this article, we discuss awe-inspiring birthday email campaigns that will make your subscribers feel like they're genuinely cared about.

Email Marketing
What is relationship marketing?

What is relationship marketing?

In this article, we delve into the very essence of relationship marketing, exploring its definition and uncovering the unparalleled advantages it offers email marketers.

Audiences | Email Marketing
Email marketing for repair shop owners

Email marketing for repair shop owners

Repair shop owners, it's time to kick your marketing efforts into high gear with email marketing. Take inspiration from successful repair shops, craft engaging campaigns and watch your business speed ahead. Find out how by reading this article.

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