5 free tools to improve your email subject lines

There is no denying the effectiveness of email marketing as a marketing channel to help you connect with your audience on a personal level. If your business has a website, email marketing is for you.

Email marketing and non-profit companies

Traditionally non-profit companies or charities favour more traditional forms of marketing like fundraisers or other face-to-face events.

NEW LAUNCH: World first comparative data

We've just launched our brand-new comparative data feature and it's going to blow your mind. Find out how this feature helps you turn your data into insights.

How to: Pay via Instant EFT

This article gives you the step-by-step instructions you need to make payment for your month-to-month or PAYG credit package on Mail Blaze.

Email marketing and SEO: A perfect pair

In this article we’ll cover what SEO and Email marketing is, why email marketing can be useful to drive SEO performance and ways to promote SEO campaigns through your email efforts.

8 email marketing mistakes to avoid

We all make mistakes. When it comes to email marketing there are quite a few email marketing mistakes that you can easily avoid. That is, if you know what to look out for.

Bulk emailing in South Africa

Bulk emailing sometimes gets a bad rap. A lot of people feel that bulk email is synonymous with spam, but that really couldn’t be further from the truth. In this article we’ll look at bulk emailing...

Fuelling Success with We Love Pets SA

We’ve been doing some great work with We Love Pets, a supplier of pet-based products that specifically focuses on the South African market and that aims to bring locally made and sourced pet produc...

Why is no one clicking through on your links?

Links can be the holy grail to getting your email subscribers to complete the actions you want. To reach your email goals you need to drive action. Have you considered how you are incorporating you...