Why storytelling is the future of email marketing

We humans love stories. We have been telling stories since the dawn of time, passing down legends and myths from generation to generation. In this article, we explain why using storytelling in emai...

Ebooks meet automation: Your Mail Blaze workflow solution

Are you ready to learn how to share your favourite ebooks with your subscribers using Mail Blaze? Read this article to learn how.

Email marketing for Gen Z: Strategies to connect with the next generation

Are you looking to reach the elusive Gen Z audience with your email marketing efforts? In this article, we take you through tried-and-true tactics to help you to capture this generation.

A journey to the dark side: Optimising your emails for dark mode

Are you ready to take your emails to the next level? It's time to embrace the dark side and optimise your emails for dark mode. In this article, you'll learn about what dark mode is and how to opti...

Email makes the world go green: Eco-friendly marketing practices you can use

Did you know that by adopting eco-friendly email marketing practices, businesses can reduce their carbon emissions and contribute to a healthier planet? Find out how in this article.

Egg-citing ideas to hatch your Easter campaigns

It's that time of year again when the Easter Bunny hops into town and brings with it a flurry of pastel colours and chocolate treats. In this article, we share some last-minute ideas that can help ...

How email marketing can pump up your gym business

With this article, it’s time to put down those dumbbells and grab your keyboard because we take a dive into the exciting world of email marketing for gyms!

Game on: How to level up your campaigns with gamification

With inboxes flooded with countless emails every day, how do you stand out? One way to stand out is through gamification in email marketing. In this article, you'll learn about gamification in emai...

Font-tastic emails: How to choose the right font

It's easy to overlook the importance of fonts in email but the truth is, they can have a significant impact on the effectiveness of your message. In this article, you'll learn about the importance ...