Mobile-First Email Design: What Changes When Most Opens Happen on a Phone

Around 60% of email opens now happen on mobile. Here is what actually changes when you design phone-first instead of shrinking a desktop layout.

The Psychology of Colour in Email Design

Colour affects attention, hierarchy, and click-through before a subscriber reads a single word. Here's how to use it deliberately.

How to Use a QR Code to Grow Your Newsletter Sign-Ups at Events

Learn how to create a QR code in Canva and link it to your subscription form, so you can turn event audiences into newsletter subscribers on the spot.

Navigating email design trends for stunning campaigns

This article delves into the latest email design trends, providing insights into how your business can create captivating campaigns that make a lasting impact.

Crafting irresistible openers: The science behind email subject lines

Email subject lines are like the front door to your messages – they're the first thing people see and a big factor in whether they decide to open your email.

The importance of a strong call-to-action in email marketing

To get the most out of your email campaigns, it's important to have a strong call-to-action (CTA) that encourages recipients to take action. Read this article to find out why.

A journey to the dark side: Optimising your emails for dark mode

Are you ready to take your emails to the next level? It's time to embrace the dark side and optimise your emails for dark mode. In this article, you'll learn about what dark mode is and how to opti...

Font-tastic emails: How to choose the right font

It's easy to overlook the importance of fonts in email but the truth is, they can have a significant impact on the effectiveness of your message. In this article, you'll learn about the importance ...

Unleashing 2023's hottest email design trends

As we progress further into 2023, it's important to stay current on email marketing trends if you want to create effective and engaging campaigns. One way to have your emails stand out this year is...