Transactional Emails: Your Highest-Opening Email That Nobody Designs Fo

Order confirmations open at 70 to 90%, roughly 8 times higher than a marketing campaign. Here is why most still ship unbranded, and where the line sits before it feels like a sales pitch.

Accessible Email Design: What Most Teams Skip

Missing alt text appears in nearly half of all emails tested. Here is what accessible email design actually requires, and why it helps every subscriber.

Dark Mode Email: How to Design Emails That Work

Learn how dark mode changes your emails, why it affects engagement, and how to check and fix your design with the Mail Blaze dark mode toggle.

Mobile-First Email Design: What Changes When Most Opens Happen on a Phone

Around 60% of email opens now happen on mobile. Here is what actually changes when you design phone-first instead of shrinking a desktop layout.

The Psychology of Colour in Email Design

Colour affects attention, hierarchy, and click-through before a subscriber reads a single word. Here's how to use it deliberately.

How to Use a QR Code to Grow Your Newsletter Sign-Ups at Events

Learn how to create a QR code in Canva and link it to your subscription form, so you can turn event audiences into newsletter subscribers on the spot.

Navigating email design trends for stunning campaigns

This article delves into the latest email design trends, providing insights into how your business can create captivating campaigns that make a lasting impact.

Crafting irresistible openers: The science behind email subject lines

Email subject lines are like the front door to your messages – they're the first thing people see and a big factor in whether they decide to open your email.

The importance of a strong call-to-action in email marketing

To get the most out of your email campaigns, it's important to have a strong call-to-action (CTA) that encourages recipients to take action. Read this article to find out why.